The New T.Muffle

After TMFTML went offline (and was almost immediately thereafter identified as Mr. Alex Balk) a new anonymous book blog is having everyone playing guessing games. Using the nom de guerre Mad Max Perkins, the veteran book editor (or so people say, who knows?) blogs at BookAngst 101 (and seems rather fond of red and blue fonts.) Last week Mad Max posted the results of an (anonymous) survey of editors, in which they talked frankly about book marketing (or rather, lack thereof.)

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